Our Story

Our Mission

Here at Play9, we have a deep affection for all animals, but we find something uniquely special about our furry friend the canine. Just like us, they yearn to learn, thrive on stimulation, and cherish love and belonging.

Our journey at Play9 began with a simple yet powerful mission: to empower dogs through enrichment and R+ training, enhancing their happiness and health.

In the ever-evolving world of dogs, we’re committed to pushing boundaries to ensure every tail wags with joy. We’re here to help educate first timers, nurture seasoned owners, and run alongside dog professionals at the forefront of innovation within this industry… and of course to boop a bunch of snoots along the way ;P

Who Are We?

Play9 is made up of a passionate bunch of professional trainers, groomers, and lifelong canine enthusiasts. Founded by husband and wife duo Lee & Hannah, along with close family friends Rich & John, and of course, the big boss: Tuki-dog 🐶, Play9 is on a mission to revolutionise the world of pooches!

Just like you, we LOVE the waggy-ones, which is why we treat them as equals. We believe all dogs deserve to be happy, fulfilled, enriched, and appreciated.

We are continually developing and honing our skills to make certain we help as many of these amazing creatures as possible!

Join our Play9 family and help us to make the world the best place possible for our awesome furry friends!

Our Morals

Play9 is a 100% R+, force-free outfit where dog welfare is at the very top of our list. We are unwavering in our beliefs that all training should be nothing other than humane and non-coercive.

We want to live in a world where dogs are not subject to punitive measures, physical or verbal punishment, or intimidation. When you put time, effort, love, caring, and understanding into your doggo the results are always phenomenal!

No animals should ever be bullied, mistreated, or hurt, and we are doing everything we can to get our message out there to as many people as possible.

If you are in line with our mission then we know you are going to find a great amount of value and purpose in being part of what we are building.

The Journey So Far

Play9 hasn’t been around for long, and with only 5 of us (one of whom actually being a dog), we have been running as fast as we can to serve you and your pooches!

We are continuing to put our hearts and souls into building a strong community of like minded dog lovers just like you and we can’t even begin to express how rewarding it is to know there are so many more people out there that want to make the world a better place for pooches just like we do.

This is just the beginning…

Join the Play9 Socials #play9

Play9 Ltd
St James’ Hall
Mill Road,
North Lancing,
BN15 0PT

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